Lisa's talks are an unforgettable journey of emotion and empowerment. She is a master at captivating audiences with her raw and vulnerable stories and practical, actionable insights.
Lisa skillfully blends personal stories, heartfelt guidance, and actionable strategies.
Sparking transformation and leaving audiences empowered and inspired.
"Lisa is a dynamic, natural and engaging speaker who shares her wisdom in a way that leaves guests feeling empowered and equipped to take action"
Taryn Williams, The Right Fit & Hashgifted
Watch Lisa speak
Julie Stevanja, Co-founder Stylerunner, Co-founder Wrapd.ai
Lisa Jones brings energy, enthusiasm, and experience to the stage as either MC or speaker. A trusted professional that knows how to connect with the audience, engage and entertain. Highly recommend.
Signature keynote presentations on a range of topics
Interactive workshop sessions
Interview-style discussions and panel moderation
Event MC
As an expert in e-commerce and growing businesses, Lisa offers a range of services including:
Elevate Your Event with Lisa Jones
Interested in booking Lisa?
As a gifted facilitator, moderator, and keynote speaker, Lisa brings a unique dynamism to any event. Her engaging style leaves guests feeling empowered and ready to take action.
Benson Anthony, Programming Producer, Bearded Kitten / IntuitMailchimp
Huge thanks and congratulations on Lisa's outstanding participation in FHTT2024, Sydney. Her keynote was a smash hit with guests, and we cannot imagine the program without her. We cannot thank you enough for your eager contribution, enthusiasm, and overall stoke throughout the process. I sincerely hope the stars align and that we have the opportunity to collaborate again in the future.
Book Lisa for an unforgettable event experience as your MC.
Polished opening and close that anchors your event’s narrative and energy
Real-time audience engagement, energy management, and seamless transitions across the run sheet
Skilled fireside chat and panel moderation, known for drawing out tangible, takeaway-driven answers from guests
Pre-event collaboration on speaker prep, run sheet alignment, and content flow
Equally at home opening for 50 at a brand activation or 2,000 in a conference plenary
What Lisa brings as MC and Facilitator
Lisa is one of Australia’s most in-demand female MCs for corporate events, brand activations, and industry conferences. She has MC’d and moderated SHE-com Live (annual), Online Retailer 2025/26, and Life Instyle/Reed 2025/26, and regularly hosts fireside chats and panels for major brands and associations.
Event MC
Whether it's a small gathering or a multi-day corporate event, Lisa ensures every moment is both engaging and memorable.
Natalie Colbert, MOC Home
The Queen of hosting!! Lisa is warm and bubbly personality instantly created a welcoming atmosphere, making everyone feel engaged and included. Her interactive style kept the energy high and made the event even more enjoyable.
“Lisa effortlessly brings people together, infusing energy every moment. With Lisa, events not only meet but exceed expectations, leaving everyone involved inspired, connected, and grateful for the opportunity to witness her in action!"
Alisa Fraser, al.ive body
Lisa offers a range of captivating keynotes which can be tailored to the needs of your audience, or choose from her prepared topics:
Keynote speaker
Your audience will leave with
The single thesis that took Lisa from breakdown to building three multi-million dollar brands: the bravest thing you will ever do is know what to walk away from
The "lessons are never mistakes" reframe that turns hard chapters into the foundation of the next build (and why most founders skip this step and pay for it later)
The "Set Bigger Criteria" framework Lisa used in Bali to choose what to build next, and how to apply it to any career, brand, or life decision
Why readiness is a lie, easy is a lie, and starting anyway is the only strategy that has ever worked
The four-truth close: the non-negotiables that separate people who design their lives from people who endure them
Every brave build starts with a brave walk-away. From a kitchen-floor breakdown that ended a domestic violence marriage, to building Australia’s #1 eco-nappy brand, to losing half her body weight, to founding the world’s leading community of female product founders, Lisa has spent 19 years learning the lessons most founders only read about. This is the keynote she has been earning the right to deliver her entire career. Personal, raw, and structured around four brave walk-aways and one closing truth, The Brave Build is a story-led masterclass in building extraordinary things when everything feels uncertain, when readiness will never come, and when the bravest thing you can do is name what no longer fits and leave it behind. Built for audiences carrying more than they admit.
Resilience, Reinvention & Navigating Adversity
The Brave Build: Lessons From a Kitchen-Floor Breakdown to a $50 Million Empire
Your audience will leave with
The Community Moat thesis: why community is now the only unfair advantage in business, and why personal brand is its non-negotiable partner
Lisa’s signature 1,000 / 100 / 10 framework: the ratio of buyers to evangelists to true believers that every brand needs (and how to architect it)
The five-year prediction every founder needs to hear: what happens to brands that don’t build a moat, and the window of time you have left to act
A practical, no-fluff playbook to build personal brand and community in parallel, the way Lisa did from a kitchen table to 100,000+ women globally
The one mindset shift that separates founders who scale through the AI era from founders who get eaten by it
Every founder in 2026 is being sold the same story. Scale with AI. Automate everything. Get cheaper, faster, leaner. The brands actually winning the next decade are doing the opposite. They’re building the one asset AI cannot replicate, cannot replace, and cannot kill: a real community that chooses them. Lisa is the founder of SHE-com, a 100,000-strong global community of female product founders, and she has spent the last five years building the very thing every other brand will soon be desperate to copy. In this keynote, she unpacks the Community Moat: what it is, why it works, why your competitors can’t have it, and exactly how to build one inside your business this year. The keynote your audience needs whether they’re trying to keep customers, retain employees, or build a movement people actually stay for.
Community Building, Influence & Brand Connection
The Community Moat: The Only Thing AI Can’t Kill
Your audience will leave with
The honest diagnosis of what broke in 2025, why it broke, and why most marketing teams are still pretending it didn’t
The three growth levers that are still pulling weight, and the three that quietly stopped working
The 90-day pivot Lisa made inside SHE-com to stabilise revenue and rebuild a sustainable engine
The new growth stack: how community, personal brand, and customer connection are now the only assets that compound in an AI-flooded market
A practical playbook for auditing your own growth engine in the next 30 days, and the warning signs every leader should be watching for
In 2025, the digital growth engine that powered a decade of online business quietly broke. Funnels stopped converting. Paid ads stopped scaling. Customer acquisition costs stopped making sense. The brands that scaled hardest on the old playbook are now the ones haemorrhaging the fastest, and most teams are still spending against a system that no longer works. Lisa lived it inside her own business. She watched her ads slow, her funnels cool, and her engine eat her business in real time. In this keynote, she shares the brutal diagnosis of what 2025 broke, the 90-day pivot she made to turn the ship around, and the new growth stack that actually compounds in an AI-flooded market. Built for digital leaders, marketers, founders, and anyone responsible for a number that depends on the internet doing what it used to.
Entrepreneurship, E-commerce & Digital Growth
The Engine Ate My Business: What 2025 Broke and What to Build Instead
Your audience will leave with
The data behind why women play smaller than they should, and the cost most women never calculate
Lisa’s signature Five Criteria framework, born on a flight back from Bali and used to choose what to build, lead, or accept next
The three "small game" patterns that show up in every female career (and how to spot them in yourself, your team, and the women you mentor)
The single mindset shift that took Lisa from building a $3 million business to building a $50 million empire (and the question that triggered it)
A practical, applies-it-on-Monday playbook for setting criteria that force the bigger game, whether the audience member is choosing a role, a raise, a brand, or a life
Women in business build smaller than they should. They apply for jobs they’re already overqualified for. They price their work below market. They build companies sized for the local market when they could be sized for the global one. They take the realistic option when the bigger one was right there. Lisa knows this game intimately. She built her first business too small, then on a flight back from Bali in 2014, she set five criteria that forced a bigger game. Those criteria became Ecoriginals, the eco-nappy brand that ranked higher than Huggies in customer reviews on productreview.com.au before her exit in 2020. Today the same framework underwrites SHE-com, a 100,000-strong global community. In this keynote, Lisa shows women across every level (executives, operators, founders, and the women leading from any seat) how to set criteria that force a bigger career, a bigger brand, and a bigger life.
Female Founders, Leadership & Empowerment
Set Bigger Criteria: How Women Stop Playing the Small Game
The single thesis that took Lisa from breakdown to building three multi-million dollar brands: the bravest thing you will ever do is know what to walk away from
The "lessons are never mistakes" reframe that turns hard chapters into the foundation of the next build (and why most founders skip this step and pay for it later)
The "Set Bigger Criteria" framework Lisa used in Bali to choose what to build next, and how to apply it to any career, brand, or life decision
Why readiness is a lie, easy is a lie, and starting anyway is the only strategy that has ever worked
The four-truth close: the non-negotiables that separate people who design their lives from people who endure them
The Brave Build: Lessons From a Kitchen-Floor Breakdown to a $50 Million Empire
Every brave build starts with a brave walk-away. From a kitchen-floor breakdown that ended a domestic violence marriage, to building Australia’s #1 eco-nappy brand, to losing half her body weight, to founding the world’s leading community of female product founders, Lisa has spent 19 years learning the lessons most founders only read about. This is the keynote she has been earning the right to deliver her entire career. Personal, raw, and structured around four brave walk-aways and one closing truth, The Brave Build is a story-led masterclass in building extraordinary things when everything feels uncertain, when readiness will never come, and when the bravest thing you can do is name what no longer fits and leave it behind. Built for audiences carrying more than they admit.
Your audience will leave with
Resilience, Reinvention & Navigating Adversity
Your audience will leave with
The Community Moat thesis: why community is now the only unfair advantage in business, and why personal brand is its non-negotiable partner
Lisa’s signature 1,000 / 100 / 10 framework: the ratio of buyers to evangelists to true believers that every brand needs (and how to architect it)
The five-year prediction every founder needs to hear: what happens to brands that don’t build a moat, and the window of time you have left to act
A practical, no-fluff playbook to build personal brand and community in parallel, the way Lisa did from a kitchen table to 100,000+ women globally
The one mindset shift that separates founders who scale through the AI era from founders who get eaten by it
Community Building, Influence & Brand Connection
Every founder in 2026 is being sold the same story. Scale with AI. Automate everything. Get cheaper, faster, leaner. The brands actually winning the next decade are doing the opposite. They’re building the one asset AI cannot replicate, cannot replace, and cannot kill: a real community that chooses them. Lisa is the founder of SHE-com, a 100,000-strong global community of female product founders, and she has spent the last five years building the very thing every other brand will soon be desperate to copy. In this keynote, she unpacks the Community Moat: what it is, why it works, why your competitors can’t have it, and exactly how to build one inside your business this year. The keynote your audience needs whether they’re trying to keep customers, retain employees, or build a movement people actually stay for.
The Community Moat: The Only Thing AI Can’t Kill
The data behind why women play smaller than they should, and the cost most women never calculate
Lisa’s signature Five Criteria framework, born on a flight back from Bali and used to choose what to build, lead, or accept next
The three "small game" patterns that show up in every female career (and how to spot them in yourself, your team, and the women you mentor)
The single mindset shift that took Lisa from building a $3 million business to building a $50 million empire (and the question that triggered it)
A practical, applies-it-on-Monday playbook for setting criteria that force the bigger game, whether the audience member is choosing a role, a raise, a brand, or a life
Set Bigger Criteria: How Women Stop Playing the Small Game
Women in business build smaller than they should. They apply for jobs they’re already overqualified for. They price their work below market. They build companies sized for the local market when they could be sized for the global one. They take the realistic option when the bigger one was right there. Lisa knows this game intimately. She built her first business too small, then on a flight back from Bali in 2014, she set five criteria that forced a bigger game. Those criteria became Ecoriginals, the eco-nappy brand that ranked higher than Huggies in customer reviews on productreview.com.au before her exit in 2020. Today the same framework underwrites SHE-com, a 100,000-strong global community. In this keynote, Lisa shows women across every level (executives, operators, founders, and the women leading from any seat) how to set criteria that force a bigger career, a bigger brand, and a bigger life.
Your audience will leave with
Female Founders, Leadership & Empowerment
The honest diagnosis of what broke in 2025, why it broke, and why most marketing teams are still pretending it didn’t
The three growth levers that are still pulling weight, and the three that quietly stopped working
The 90-day pivot Lisa made inside SHE-com to stabilise revenue and rebuild a sustainable engine
The new growth stack: how community, personal brand, and customer connection are now the only assets that compound in an AI-flooded market
A practical playbook for auditing your own growth engine in the next 30 days, and the warning signs every leader should be watching for
The Engine Ate My Business: What 2025 Broke and What to Build Instead
In 2025, the digital growth engine that powered a decade of online business quietly broke. Funnels stopped converting. Paid ads stopped scaling. Customer acquisition costs stopped making sense. The brands that scaled hardest on the old playbook are now the ones haemorrhaging the fastest, and most teams are still spending against a system that no longer works. Lisa lived it inside her own business. She watched her ads slow, her funnels cool, and her engine eat her business in real time. In this keynote, she shares the brutal diagnosis of what 2025 broke, the 90-day pivot she made to turn the ship around, and the new growth stack that actually compounds in an AI-flooded market. Built for digital leaders, marketers, founders, and anyone responsible for a number that depends on the internet doing what it used to.
Your audience will leave with
Entrepreneurship, E-commerce & Digital Growth
Book Lisa to speak or MC your next conference or event.
Lisa presents in a conversational and heart to heart manner that is delivered in real world terms. Our audience was full of owner operator jewellery retailers, and we had 100% engagement and positive feedback for Lisa. The hints and tips delivered by Lisa were so clear in explanation that all 80+ store owners took home some powerful actionable items. Lisa is a sensational and engaging speaker; I could not recommend her more highly.
Wow – would be an understatement for the amazing keynote presentation we were fortunate to participate in at our recent IJC conference.
Joshua Zarb, Independent Jewellers Collective
I have been part of various eCommerce & digital marketing presentations now for over 15 years, the presentation by Lisa is the one I will remember.
Hannah Spilva, Co-founder LVLY
Lisa has first-hand experience of being an e-commerce founder along with an extensive network and exceptional presentation skills.
Those three things are a killer combination! She is equal parts inspiring and relatable when presenting or hosting an event or delivering a keynote speech - she brings a touch of magic to every event she is involved in.
Lisa Jones isn't just an interviewer; she's a story weaver, connecting narratives and insights to create compelling discussions.
Interviews & Panel Moderation
With experience interviewing hundreds of women on stages, podcasts, and hotseats within her coaching programs, Lisa is an expert in drawing out the heart of a story.
For conferences and events
A gifted facilitator who navigates panel or solo interviews with ease.
Quick-thinking, able to steer conversations for maximum impact.
A talent for reframing shares to embed lessons deeper into the audience's hearts.
Why Lisa is the perfect interview host:
Experience Lisa's interviewing skills on SHE-talks podcast episodes
Book Lisa to facilitate your next panel. Enquire about pricing.
Alisa Crook, babyshop
Each time I listen to Lisa, I'm struck by her remarkable talent for presenting material in a way that's both engaging and relevant, sparking a desire to apply her suggested ideas.
Lisa possesses an innate charisma and a powerful presence that effortlessly captivates and maintains the focus of her audience.
With over 15 years experience in building and scaling online brands, I've founded three multi-million dollar companies including Ecoriginals.
As a passionate advocate for women in business, my latest venture, SHE-com, is a global community dedicated to empowering female e-commerce entrepreneurs with hands-on programs and no-nonsense, results-driven mentorship.
My journey is one of resilience and determination. I built my businesses while raising five stepchildren and my own daughter, navigating challenges such as domestic violence and the demands of solo parenting.
I'm a mother, author, podcast host, keynote speaker, and serial entrepreneur.
Hi, I'm Lisa Jones.
Jen Geale, Co-Founder MTB Direct
Lisa is that rare blend of speaker who is not only able to enthral her audience with her raw and vulnerable stories, but she ensures they spend their time frantically taking notes, because she is offering up gem after practical gem!
Anna Tim, Wellness @ Wilston
It’s not often I’m truly impressed by an MC, but Lisa Jones is in a league of her own.
When she spoke, women listened. Her presence, energy, and ability to command a room with authenticity and purpose were incredible to witness. She didn’t just host—she led with impact, making every word count.
Faye Tan, Mama Movement
Watching Lisa in action—how she effortlessly draws out stories, brings people together, and creates real, deep connections—is something I’ll never forget. And on top of that? She’s hilarious, razor-sharp, and just an absolute powerhouse of a woman. There is never a dull moment when Lisa is around, and her energy is so contagious that you can’t help but rise to meet it.
Susie Parry, Reset Razor
Lisa Jones hosts with clarity, confidence and humour. She is passionate but still never seems to stumble over a word. She is natural communicator and introduces and leads speakers and attendees with great charisma and ease.
Highly recommend her for speaking or hosting activities.
